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Use this matrix to compare likely reward against delivery effort so you can focus attention where it will create the most value.
HIGH REWARD
Quick wins / low hanging fruit
Major projects / big bets
LOW REWARD
Fill-ins / incremental gains
LOW EFFORT
Time sinks / thankless tasks
HIGH EFFORT
How to run it
- Define “reward” (outcomes, risk reduction, revenue, customer impact) and “effort” (time, cost, complexity).
- Rapid-score each initiative with the team (relative scores are fine).
- Select quick wins, validate major bets, and park low-reward work.
Success factor
Include dependencies, delivery complexity, and change impact when estimating effort.
Output
A prioritised shortlist: quick wins, major bets, fill-ins, and avoid.
Digital Knowledge Co courses use tools like this to turn options into clear decisions – supported by practical guidance and reusable resources.
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